Getting the story out
I took a break from wrangling the first draft of my latest play to watch the Tony Awards last Sunday night. I was amazed by the depth and variety of the work represented onstage at Radio City Music Hall that night! And amazed that any work ever makes it to the staging stage. It is hard work mounting a new play--and a musical? Fuhgedddaboudit! It's all but impossible!
As playwrights we know that the chances of actually seeing our work produced are slim at best. So why do we keep writing? Because the need to share stories is as old as humankind, possibly older than spoken language itself. And playwrights have stories that we are compelled to bring to life by giving them voices, faces, character names. We want the world to see/hear/feel our stories. Humans respond to stories. We use stories to bind us together in community, to help us sort out problems, lay out arguments, and celebrate our successes.
Stories can be used to teach in a deeper way, reaching a different level of understanding. We waste their power if we relegate them to the stage or story-telling venues. In TED talks, personal stories combine with research outcomes, results of experiments, or conclusions from lived experience. Speakers use them to weave narratives that compel us to keep listening. We want to know what happens: How did more children in India learn? Did Kenneth's grandfather stop sleepwalking? How does Rookie fill the teen void in popular media?
Even scientists are harnessing the power of story to clearly communicate complex ideas (I blogged about this, too. You can read it here).
We all need stories. It's no secret. Yet during our hours in workplaces and offices we are often discouraged from telling them. They are deemed fanciful, recreational, only suitable for our "off hours." Facts and data rule this world. Yes, these are important; and sometimes we must include them. But facts serve our narratives--not the other way around.
So next time you set out to write a presentation, don't just slap a bunch of numbers or bullet points up on a slide and call it good. Include some illustrative stories, a framing narrative, or a thematically significant tale. Your audience will thank you. And you'll be amazed how much better your message will stick.