A while ago I blogged about the growing influence of video in online communications, and how I hit upon the idea of helping clients tell their own business stories on camera. Two birds with one stone: solving the problem of prospective clients and business partners who don't like to/don't have time to read while delivering your own message with energy, focus, and personality that differentiates you from the competition.
I am very excited about the possibilities this kind of personal video can lead to. Combine a right-sized, thoughtfully constructed message with a confident and well-prepped speaker, throw in good solid production values, sprinkle with a soupçon of "lights, camera, action" excitement, and see how far your story can travel!
I am pleased to announce that our first clients were taped, and my vidoegrapher Jay Hogben completed post-production on their video stories. You can see Kate's and Wendy's stories here.
Gotta see this movie!On a somewhat unrelated note, I finally had a chance this weekend to catch up on my bookmarked news stories. One of them was this interview on NPR with Lake Bell, about her new film "In a World...". I am pretty excited to see it, since it is about a women voice artist. But this interview is laugh-out-loud funny: Bell's imitation of "sexy baby vocal virus" is spot on! But listen all the way to the end; she saves the best for last.